نوع مقاله : مقاله پژوهشی
عنوان مقاله English
نویسندگان English
Persuasion, as an intelligent influence process, has many methods that have been used in religious propaganda. Since some methods of influencing the audience are not ethical, the sensitivity to their non-use in religious propaganda is doubled. And therefore, this research sought to discover which persuasive methods are widely used in religious propaganda and to what extent their use was consistent with the verses of the Qur'an and hadiths. According to the database analysis method and interviews with experts, it was determined that six persuasive methods "argument, repetition, creating hope, creating fear, creating a need and referring to celebrities" were more useful than other persuasive methods in religious propaganda. And the results obtained from the analysis and investigation of these methods in the Qur'an and hadiths have shown the dominant alignment of religious propaganda on the axis of verses and hadiths.
Of course, the Qur'anic and narrative reasoning is insightful along with logical arrangement and rich content, simple and clear and has the opportunity to choose for the audience, and the desired repetition of the Qur'an and hadiths is also informative, far from an exaggeration, appropriate to the capacity, respecting respect and far from the message is loaded. Creating hope provides the function of evangelism and is far from false hope, and creating fear is modest, balanced with evangelism, and far from anti-moral forms. Also, creating a feeling of need, according to the capacity and away from false desires and imposing on others, and referring to celebrities based on their expertise and the right to choose the audience.
کلیدواژهها English
عنوان مقاله العربیة
تطبیق الأسالیب الاقناعیة فی التبلیغ الدینی من خلال التبیین القرآنی والروائی
چکیده العربیةکلیدواژهها العربیة